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FULL GONOGO

A complete and comprehensive business plan package that includes, among other things

A complete and comprehensive business plan package that includes, among other things:

The following is a general model of a business plan ( note: this alters from client to client)

Chapter 1 Executive Summary

Chapter 2 The Company and Its Products

General background
Vision, values and targets
Company characteristics
Description of the products that will be marketed as part of the business’s activity
Description of the product’s characteristics

Chapter 2 The Market

Chapter 4 Strategic Plan

Chapter 5 Strategic Implementation

Formulating a business model for the company’s activity
Selecting a pricing policy for products
Consolidation of marketing strategy guidelines ,offline and online, advertising, PR and promotion, etc)
Description of chosen marketing channels
Description of the management team

Chapter 6 Financial Statements Forecast

Consolidation and description of the basic assumptions in the financial forecast
Comprehensive examination of investments and investment activity in the short and long term- consideration of stabilization factors
Analysis of profit margins, gross, operating , net and EBITDA
Analysis of operating factors related to business activity
Examination of financing options
Forecast Profit/loss Statement for the first years of operation
Segmentation of business activity into revenue sources
Cash flow forecast for first years of operation
Analysis of the Break Even Point
Analysis of return on investment and Net Present Value

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